Shipping boxes are standard, especially for retailers that mail orders to customers. But to compete with other businesses, you must make your packaging unique. That's where custom shipping boxes come into play.
In today's post, you'll learn what makes custom shipping boxes necessary for order fulfillment and how to create your own.
Shipping boxes are outer packaging you use to ship products to customers — though they have other uses. They're made from corrugated cardboard, a material thick enough to absorb the impact caused by transport.
More importantly, shipping boxes can withstand a lot of product weight. As to how much, it will depend on several factors. It's better to ask your printing partner to be sure.
They come in various styles with the snap-lock bottom being one of the most common. Shipping boxes come in standard sizes, but some printing companies will let you specify the dimensions.
Aside from making it easier to mail products to customers, custom shipping boxes have other benefits.
Companies that use plain shipping boxes aren't able to build their brand identity. Within custom shipping boxes, you can expose customers to your business name, logo, and other branding elements.
Not only will this help them become more familiar with your company, but it will also make you look more established. Both of these will help you earn their trust and loyalty.
You can create designs that will appeal to your target audience. For example, a classy, minimalist design might work better if you cater to sophisticated crowds.
Using custom boxes also lets you insert messages that appeal to your customers. Talk about what makes your products suitable for them. You can also introduce other items they might find interesting.
You can't underestimate what a great unboxing experience can do for shoppers. The correct shipping box will leave customers impressed. You want to create excitement over your products before they open their boxes.
That's not something a nondescript box can do. There are box companies that will let you print inside the box. So you can leave messages there.
Your custom box can differentiate you from your competitors. Use your boxes to show everyone why they won't regret trusting your brand. Make your brand unforgettable with a distinct box design and ad copy.
Try introducing your customers to your company's initiatives. If you're an eco-friendly business, for example, you can state that in your shipping boxes.
Follow these steps to customizing shipping boxes to create packaging you'll be happy to call your own.
There are several types of shipping boxes to choose from. Standard shipping boxes are the most common, but you can also use mailer boxes if you need something smaller. Mailer boxes also have a distinct look, making them ideal for subscription services.
You can also use economy shipping boxes. These are just as sturdy as standard boxes. The main difference is that you get fewer options when it comes to the type of corrugated board used. One advantage of using economy shipping boxes is that they're more affordable.
Most shipping boxes are made from corrugated boards. However, there are different types of corrugated boards.
For instance, you can select kraft as your material. These are the brown cardboard boxes most people think of when talking about shipping boxes. It's an excellent option for eco-friendly companies because of kraft's organic look.
Standard and premium white are other options. You'll want to use these if your design requires accurate colors.
It's a good idea to lay your products on a table, stack them together, and measure them to get a general idea of how big your boxes need to be. Try different configurations to see which one is the most efficient.
Remember that the size and weight of your boxes will affect shipping costs. You want to keep them as light and compact as possible. In addition, packing your boxes tight will keep your products safe since there's less room for them to move around.
Packaging fillers will dampen any accidental blow your shipping boxes receive during transport. If you have concerns over product safety, try to find filler materials like custom tissue paper to keep products from rattling inside your boxes.
Custom Tissue Paper by KarolitarteThere are other box filler products available in the market. However, some aren't environmentally friendly which might disappoint some customers. Do some research to see which box fillers are suitable for your business.
The best way to create a shipping box design would be through an in-house designer. You can simply describe what you want your box to look like and your designer can handle everything else.
Someone with experience designing packaging materials would be ideal since they should already be familiar with industry terminologies and requirements. You can also hire freelancers to make the designs for you.
Note: PackM has a Design Tool feature that lets you create shipping box designs online for free.
Once ready, you can look for an online printing company that does shipping boxes. Let it know how many boxes you need to get a quote.
Fortunately, there are printing companies that do real-time quotes through a built-in calculator. This makes it easier to understand how much your custom boxes will cost.
Submit your design and have someone in the company review your design. This is an important step. It'll make sure that your boxes turn out exactly the way you want them to.
The printing company will make sure your design complies with bleed lines and other technical requirements. You can ask the printing company for templates if they have them.
Here are a few things you'll want to remember when designing shipping boxes for the first time.
Think hard about your company branding. You'll want something that people will easily remember. It should also impart your message. Don't forget to include your branding elements.
The fonts and font sizes you use are also important. Some businesses get carried away to the point that people cannot read what's on their boxes. Try to keep it simple and legible.
Don't be afraid to use colors. You can experiment with color schemes to make your shipping boxes stand out. You can't go wrong with using your company colors.
You can add images to make your boxes more interesting. A flattering picture of your products will do. But you can be as creative as you want. Using illustrations is another option.
You don't have to use shipping boxes to mail products to customers, especially if they only order small quantities.
Poly mailers are good for sending a couple of items to customers. These are plastic envelopes that can keep products safe from the elements during shipping.
You can also use bubble mailers to ship items. These work like poly mailers but have built-in bubble wrap to keep their content safe.
Custom shipping boxes let companies protect their products during transport and make their branding memorable. When customizing boxes, you'll want to:
If you'd like to learn more about shipping boxes for businesses, talk to a PackM representative. Give us a call or get in touch via live chat. You can also email us at sales@packm.com
The packaging industry keeps on introducing new and futuristic packaging boxes regularly. For custom boxes, it is the purpose and uses that define what a box is like. It is true; printed boxes are much appealing and attractive from an apparent perspective. Still, using white boxes can also be just as much of an attractive ordeal.
Box ProductionFor custom boxes, it is the need that directs how a box must appear. This stands true for the white boxes also. There are different box production techniques that produce reliable boxes. However, for customized white boxes, what matters the most is the raw material. White is not a paint that gives the box its color. Instead, it comes directly from the materials. Paperboard is a material that is quite common for the production of custom white boxes.
Coated paperboard offers a white surface that is excellent for printing. However, keeping the surface still provides an appealing outlook to the box. Kaolin coating gives the paperboard its white color on the outside. The coating can give any material a white outer surface excellent. Regular white packaging boxes use a white coating on the external surface only. Still, it is quite possible to get both sides of the paperboard in pure white.
For such boxes, the cost may get higher. However, they still are very much cost-effective. The reason is the luxurious and elegant feel these boxes provide. Some brands need the most elegant packaging solutions. White has its own value in the category of luxury. To ensure the utmost quality and luxury in these boxes, coated bleached sulfate paperboard is the right choice. This is because this paperboard is white inside out.
Versatile UsabilityWhite boxes are not very common but very stylish. Some brands use these boxes with minimalistic printing to make them appealing. However, these boxes are not dependent on printing to make them look attractive. White color alone lends a luxury feel to these boxes. There is a wide range of products for that a white box can be a suitable packaging arrangement.
Retail PackagingCommonly, companies prefer to make retail packaging colorful to attract consumers. However, it is possible to make simple white boxes attractive. As these boxes can be made from either paperboard or kraft, they can be made for a wide range of goods. From soaps to mobile phones to cosmetics, personalized white boxes can package a wide range of goods. White retail packaging presents a sophisticated yet appealing presentation to the products that are inside.
Gift BoxesThe common belief for gift boxes is that they need style and elegance more than many other types of boxes. However, this is not necessarily true. Using white gift boxes is not common but still provides a very appealing gift packaging arrangement. White gift boxes are perfect as they maintain an element of surprise till the receiver opens it up.
Boxes For StorageStorage is another purpose for that these boxes are perfect. Storage boxes usually need simple information on these boxes. With a white background, the text becomes all the way more prominent and popping on these boxes. From paper to cosmetics, there is no limitation on what products can be stored in these boxes.
Secondary and Tertiary PackagingCommonly companies focus only on retail or primary packaging of the goods. However, the same companies and brands often require some sort of secondary packaging as well. For smaller products like lipsticks and CBD oil, white boxes are also perfect for secondary packaging. The white boxes are very simple and straightforward.
Elegant Printing CapabilityThe coated paperboard is very smooth and plain, which is very promising for printing. These boxes do not get a white color from the ink or print. This is why the white boxes are printed in all different colors and shades to make them more suitable for different products. Besides that, a minimalistic black or red print design on these customized white packaging boxes makes them very appealing to look at.
How one prints these boxes is a choice for companies or brands to make. Choose strategic print designs on these boxes to make the colors pop.
Good For Labels and StickersLabels and stickers are among add-ons that make custom boxes prominent. Many companies and brands use their brand logos on the packaging boxes. Using logo stickers and labels are very practical on these simple white boxes. A white background makes the transparent stickers and logos very clear and prominent to the viewers.
A Glossy Finish is Always Better.For custom white box packaging, there are plenty of finish options like foiling, embossing, and coating. However, a simple glossy finish is always much better than expensive options. This is because a simple glossy finish offers a premium feel to the boxes. Besides that, this is a very economical way to transform the interaction experience of the consumers with the box.
We at Packaging Bee design and produce innovative and creative boxes for our clients quite regularly. Our experts are always after more productive and effective packaging means for our clients. To order custom white boxes in wholesale, there are no complex processes. Instead, we make everything very simple and basic for all of our clients. The satisfaction of our clients is always our priority. In case you want to order customized white boxes, you just need to dial our helpline 1111. The rest is for us to deliver.